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Channel 4 to become Channel ¾

Rebecca Cooney and Simon Kilby join Matt Deegan

Welcome back to a new season of The Media Club!

A quarter of Channel 4’s workforce will be gone by the end of the year in Priya Dogra’s grand vision. Broadcast's Rebecca Cooney joins to tell us whether the broadcaster can afford it, and what happens to its promise to the nations and regions.

Also on the show: as advertisers pile back into audio, Bauer Media Advertising's Simon Kilby joins the club for the first time to tell us where the money's actually going.

All that plus: the independent production sector's cash reserves are wearing dangerously thin, Ofcom throws public broadcasters an olive branch on advertising rules... and in the Audio Network Media Quiz, some old favourites bow out while a flashy new arrival gets no takers.

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Meanwhile from our sponsors…

The Media Quiz is sponsored by Audio Network, who select the music to score the quiz each week, and they can do it for you too at audionetwork.com

And Podcast Discovery is here for all your podcast marketing needs: social video production, ad campaigns, brand glow ups and more: podcastdiscovery.com

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